Home › AKTU PYQ › Social Media Analytics and Data Analysis

Social Media Analytics and Data Analysis (BCAM061) AKTU PYQ analysis – unit-wise weightage

We analysed 22 questions from 1 AKTU Social Media Analytics and Data Analysis papers (2025). Here is how marks are spread across units and which topics keep coming back.

Social Media Analytics and Data Analysis unit-wise weightage

  • Unit 1: Introduction to Social Media – 25% of questions, about 25 marks per paper
  • Unit 2: Graphs and Matrices – 25% of questions, about 25 marks per paper
  • Unit 3: Network Fundamentals – 23% of questions, about 23 marks per paper
  • Unit 4: Social Network and Modelling – 23% of questions, about 23 marks per paper
  • Unit 5: Processing and Visualizing Social Media Data – 23% of questions, about 23 marks per paper

Most repeated Social Media Analytics and Data Analysis topics in AKTU PYQs

  • Graph Theory Basics
  • SMA in Organisations
  • Network Structures
  • Social Contexts and Capital
  • Processing and Visualizing Data

Unit 1 (Introduction to Social Media) – top topics

  • SMA in Organisations – asked 2 times, last in 2025
  • Social Media Introduction – asked 1 times, last in 2025
  • Types of Social Networks – asked 1 times, last in 2025

Unit 2 (Graphs and Matrices) – top topics

  • Graph Theory Basics – asked 3 times, last in 2025
  • Nodes Ties and Influencers – asked 1 times, last in 2025
  • Random Graphs and Network Evolution – asked 1 times, last in 2025

Unit 3 (Network Fundamentals) – top topics

  • Network Structures – asked 2 times, last in 2025
  • Contact Tracing and Random Walks – asked 1 times, last in 2025
  • Special Network Types – asked 1 times, last in 2025

Unit 4 (Social Network and Modelling) – top topics

  • Social Contexts and Capital – asked 2 times, last in 2025
  • Predictive and Descriptive Modelling – asked 1 times, last in 2025
  • Google Analytics – asked 1 times, last in 2025

Unit 5 (Processing and Visualizing Social Media Data) – top topics

  • Processing and Visualizing Data – asked 2 times, last in 2025
  • Web Data Analytics Methods – asked 1 times, last in 2025
  • NLP for Micro-text Analysis – asked 1 times, last in 2025